RESEARCH: BIO
Pekka Saarikorpi is a doctoral researcher at the Hanken School of Economics with a background in the arts, arts management and social sciences. Pekka’s research focuses on experience, participation and spaces/places in flux, employing ethnography and arts-based methods including videography.
EDUCATION
- Doctoral researcher in marketing (2021->)
- MA in Cultural Management (2020)
- MA in Music Education (2011)
- BA in Music with major in jazz drums (2005)
- Vocational degree in rhythm music: musician (2002)
PUBLICATIONS
- 2024, Saarikorpi: Repetition and Difference: Rhythmanalysis of space and atmosphere (videography), ACR24 Paris.
- 2024, Saarikorpi, P. & Heinonen, K.: The Art Experience Triad: Conceptual Underpinnings and Implications. In: Kristensson, Per; Witell Lars, and Zaki, Mohamed (Eds.), Handbook of Service Experience. UK: Edward Elgar Publishing. (Accepted/In press)
- 2023, Saarikorpi, P., Hokkinen, M., Polsa, P.: Marketplace as Intercultural Dreaming and Collective Desire. Macromarketing -conference Proceedings
- 2022, Saarikorpi, P., Heinonen, K.: The Social Dimension of Customer Experience. QUIS17 -conference proceedings
- 2022, Saarikorpi, P.: Managing the Art Experience (chapter). Managing the Arts vol 4.
RESEARCH (ongoing)
- Saarikorpi, P. & Rokka, J. Rhythmanalysis of consumption space. Preparing for submission to Marketing Theory
- Saarikorpi, P. Dreaming of Difference, Experiencing the Sameness. Ongoing research.
- Saarikorpi, P. Spaces and Places Where Art Happens. Ongoing research
- Saarikorpi, P., Hokkinen, M. & Polsa, P. The Marketplace as Intercultural Dreaming and Collective Desire. Preparing for submission to Journal of Macromarketing
CONFERENCES (paper presentations)
2024
- EMLYON Business School, seminar presentation as part of the research visit (Lyon)
- DENIM colloquium, Aalto Business School
- ACR24 Paris
2023
- 8th EIASM Workshop in Art Management (Innsbruck)
- Frontiers in Service Conference (Maastricht)
- Macromarketing Society (Seattle)
- Where Work/Life Happens: Spaces and Places in Flux (Helsinki)
2022
- SERVSIG 2022 Conference (Glasgow)
- ENCATC22, The European network for cultural management and policy conference (Brussels/Antwerpen)
- DENIM colloquium, University of Vaasa
- QUIS17, Service Excellence in Management (Valencia)
DOCTORAL COLLOQUIUMS (paper presentations)
2024
- 2 colloquiums
2023
- 3 colloquiums
2022
- 3 colloquiums
RESEARCH VISITS
2025
- 11.-12.1. Folklandia Festival (Finland/Sweden). Visual ethnography as part of ‘Performative Servicescapes in the Arts’ research paper
- May, EMLYON Business School, Lyon, France. Host: Prof. Joonas Rokka
2024
- December, SFMOMA (San Francisco Museum of Modern Art)
- 15.1.-15.4.2024 EMLyon Business School, Lyon, France. Host: Prof. Joonas Rokka
- 12.-13.1. Folklandia Festival (Finland/Sweden). Visual ethnography as part of ‘Performative Servicescapes in the Arts’ research paper
2023
- 29.9.-1.10. Louisiana Museum of Modern Art (Denmark). Visual ethnography as part of ‘Diffusion and Fragmentation: Performancescapes in Flux’ research paper
- 28.7.-7.8. Akureyri Art Museum / Reykjavik Art Museum (Iceland). Visual ethnography as part of ‘Diffusion and Fragmentation: Performancescapes in Flux’ research paper
- 13.-14.1. Folklandia Festival (Finland/Sweden). Visual ethnography as part of ‘Social Servicescapes in the Arts’ research paper
2019-2020
- Case study research visits at 11 Finnish cultural institutions (MA thesis)
GRANTS (academic)
- 2024, Marcus Wallenberg Foundation, 13.000 €
- 2024, Hanken Foundation, conference attendance, 1.500€
- 2023, LSR, Research visit at the EMLyon Business School, 5.700€
- 2023, Hanken Foundation, ethnographic inquiry in Iceland and Denmark, 4.000€
- 2023, Marcus Wallenberg Foundation, conference attendance, 1.400 €
- 2022, LSR (Foundation for Economic Education), 12.000 €
- 2022, Hanken Foundation, conference attendance, 1.100 €
- 2022, Marcus Wallenberg Foundation, 12.000 €
- 2022, Paulo Foundation, 3.000 €
- 2022, Hanken Foundation, conference attendance, 1.100 €
ACADEMIC WORK EXPERIENCE
- 2021-2025, Hanken School of Economics, Doctoral Researcher (Marketing)
- 2021-2023, KATAJA Coordinator, The Finnish doctoral program in business studies
- 2021-2024, Guest Lecturer: University of the Arts, University of Oulu, Helsinki Metropolia UAS, Estonian Academy of Music and Theatre, Luckan Kultur forum
- 2009-2021, Lecturer: University of the Arts, Helsinki Metropolia University of Applied Sciences, Karelia University of Applied Sciences, North Carelian University of Applied Science
WORK EXPERIENCE (beyond academia)
- Principal at the Tuusulanjärvi Art School (2016-2021)
- The head of the Rhythm & Movement Weekend Finland (2019-2024)
- The head of the International Suzuki Summer course (2016-2021)
- Concert bookings, tours, event management (1997->)
- Artist (1997->)
- Board member, MOY (Music Institute Association) (2020-2021)
RESEARCH: BIO
Pekka Saarikorpi is a doctoral researcher at Hanken School of Economics with a background in the arts, arts management and social sciences. Pekka’s current focus is on qualitative research on experience, participation and artistic spaces in flux.
EDUCATION
- Doctoral researcher in marketing (2021->)
- MA in Cultural Management (2020)
- MA in Music Education (2011)
- Degree in Music with major in jazz drums (2002)
PUBLICATIONS
- 2024, Saarikorpi, P. & Heinonen, K.: The Art Experience Triad: Conceptual Underpinnings and Implications. Routledge (in press).
- 2023, Saarikorpi, P., Hokkinen, M., Polsa, P.: Marketplace as Intercultural Dreaming and Collective Desire. Macromarketing -conference Proceedings
- 2022, Saarikorpi, P., Heinonen, K.: The Social Dimension of Customer Experience. QUIS17 -conference proceedings
- 2022, Saarikorpi, P.: Managing the Art Experience (chapter). Managing the Arts vol 4.
RESEARCH (ongoing)
- Saarikorpi, P. & Rokka, J. Performative Servicescapes in the Arts. Preparing for submission to Marketing Theory
- Saarikorpi, P. Diffusion and Fragmentation: Performancescapes in Flux. Ongoing research.
- Saarikorpi, P. Spaces and Places Where Art Happens. Ongoing research
- Saarikorpi, P., Hokkinen, M. & Polsa, P. The Marketplace as Intercultural Dreaming and Collective Desire. Preparing for submission to Journal of Macromarketing
CONFERENCES (paper presentations)
2023
- 8th EIASM Workshop in Art Management (Innsbruck)
- Frontiers in Service Conference (Maastricht)
- Macromarketing Society (Seattle)
- Where Work/Life Happens: Spaces and Places in Flux (Helsinki)
2022
- SERVSIG 2022 Conference (Glasgow)
- ENCATC22, The European network for cultural management and policy conference (Brussels/Antwerpen)
- QUIS17, Service Excellence in Management (Valencia)
DOCTORAL COLLOQUIUMS (paper presentations)
2023
- 3 colloquiums
2022
- 3 colloquiums
RESEARCH VISITS
2024
- 15.1.-15.4.2024 EMLyon Business School, Lyon, France. Host: Prof. Joonas Rokka
- 12.-13.1. Folklandia Festival (Finland/Sweden). Visual ethnography as part of ‘Performative Servicescapes in the Arts’ research paper
2023
- 29.9.-1.10. Lousiana Museum of Modern Art (Denmark). Visual ethnography as part of ‘Diffusion and Fragmentation: Performancescapes in Flux’ research paper
- 28.7.-7.8. Akureyri Art Museum / Reykjavik Art Museum (Iceland). Visual ethnography as part of ‘Diffusion and Fragmentation: Performancescapes in Flux’ research paper
- 13.-14.1. Folklandia Festival (Finland/Sweden). Visual ethnography as part of ‘Social Servicescapes in the Arts’ research paper
2019-2020
- Case study research visits at 11 Finnish cultural institutions (MA thesis)
GRANTS (academic)
- 2023, LSR, Research visit at the EMLyon Business School, 5.700€
- 2023, Hanken Foundation, ethnographic inquiry in Iceland and Denmark, 4.000€
- 2023, Marcus Wallenberg Foundation, conference attendance, 1.400 €
- 2022, LSR (Foundation for Economic Education), 12.000 €
- 2022, Hanken Foundation, conference attendance, 1100 €
- 2022, Marcus Wallenberg Foundation, 12.000 €
- 2022, Paulo Foundation, 3000 €
- 2022, Hanken Foundation, conference attendance, 1100 €
ACADEMIC WORK EXPERIENCE
- 2021-2025, Hanken School of Economics, Doctoral Researcher (Marketing)
- 2021-2023, KATAJA Coordinator, The Finnish doctoral program in business studies
- 2021-2024, Guest Lecturer: University of the Arts, University of Oulu, Helsinki Metropolia UAS, Estonian Academy of Music and Theatre, Luckan Kultur forum
- 2009-2021, Lecturer: University of the Arts, Helsinki Metropolia University of Applied Sciences, Karelia University of Applied Sciences, North Carelian University of Applied Science
WORK EXPERIENCE (beyond academia)
- Principal at the Tuusulanjärvi Art School (2016-2021)
- The head of the Rhythm & Movement Weekend Finland (2019-2024)
- The head of the International Suzuki Summer course (2016-2021)
- Concert bookings, tours, event management (1997->)
- Artist (1997->)
- Board member, MOY (Music Institute Association) (2020-2021)