Pekka Saarikorpi

Pekka Saarikorpi

RESEARCH: BIO

Pekka Saarikorpi is a doctoral researcher at the Hanken School of Economics with a background in the arts, arts management and social sciences. Pekka’s research focuses on experience, participation and spaces/places in flux, employing ethnography and arts-based methods including videography.

    EDUCATION

    • Doctoral researcher in marketing (2021->)
    • MA in Cultural Management (2020)
    • MA in Music Education (2011)
    • BA in Music with major in jazz drums (2005)
    • Vocational degree in rhythm music: musician (2002)
    PUBLICATIONS
    • 2024, Saarikorpi, P. & Heinonen, K.: The Art Experience Triad: Conceptual Underpinnings and Implications. In: Kristensson, Per; Witell Lars, and Zaki, Mohamed (Eds.), Handbook of Service Experience. UK: Edward Elgar Publishing. (Accepted/In press)
    • 2023, Saarikorpi, P., Hokkinen, M., Polsa, P.: Marketplace as Intercultural Dreaming and Collective Desire. Macromarketing -conference Proceedings
    • 2022, Saarikorpi, P., Heinonen, K.: The Social Dimension of Customer Experience. QUIS17 -conference proceedings
    • 2022, Saarikorpi, P.: Managing the Art Experience (chapter). Managing the Arts vol 4.
    RESEARCH (ongoing)
    • Saarikorpi, P. & Rokka, J. Performative Servicescapes in the Arts. Preparing for submission to Marketing Theory
    • Saarikorpi, P. Diffusion and Fragmentation: Performancescapes in Flux. Ongoing research.
    • Saarikorpi, P. Spaces and Places Where Art Happens. Ongoing research
    • Saarikorpi, P., Hokkinen, M. & Polsa, P. The Marketplace as Intercultural Dreaming and Collective Desire. Preparing for submission to Journal of Macromarketing
    CONFERENCES (paper presentations)

    2024

    • EMLYON Business School, seminar presentation as part of the research visit (Lyon)

    2023

    • 8th EIASM Workshop in Art Management (Innsbruck)
    • Frontiers in Service Conference (Maastricht)
    • Macromarketing Society (Seattle)
    • Where Work/Life Happens: Spaces and Places in Flux (Helsinki)

    2022

    • SERVSIG 2022 Conference (Glasgow)
    • ENCATC22, The European network for cultural management and policy conference (Brussels/Antwerpen)
    • QUIS17, Service Excellence in Management (Valencia)
    DOCTORAL COLLOQUIUMS (paper presentations)

    2023

    • 3 colloquiums

    2022

    • 3 colloquiums
    RESEARCH VISITS

    2024

    • 15.1.-15.4.2024 EMLyon Business School, Lyon, France. Host: Prof. Joonas Rokka
    • 12.-13.1. Folklandia Festival (Finland/Sweden). Visual ethnography as part of ‘Performative Servicescapes in the Arts’ research paper

    2023

    • 29.9.-1.10. Lousiana Museum of Modern Art (Denmark). Visual ethnography as part of ‘Diffusion and Fragmentation: Performancescapes in Flux’ research paper
    • 28.7.-7.8. Akureyri Art Museum / Reykjavik Art Museum (Iceland). Visual ethnography as part of ‘Diffusion and Fragmentation: Performancescapes in Flux’ research paper
    • 13.-14.1. Folklandia Festival (Finland/Sweden). Visual ethnography as part of ‘Social Servicescapes in the Arts’ research paper

    2019-2020

    • Case study research visits at 11 Finnish cultural institutions (MA thesis)
    GRANTS (academic)
    • 2023, LSR, Research visit at the EMLyon Business School, 5.700€
    • 2023, Hanken Foundation, ethnographic inquiry in Iceland and Denmark, 4.000€
    • 2023, Marcus Wallenberg Foundation, conference attendance, 1.400 €
    • 2022, LSR (Foundation for Economic Education), 12.000 €
    • 2022, Hanken Foundation, conference attendance, 1100 €
    • 2022, Marcus Wallenberg Foundation, 12.000 €
    • 2022, Paulo Foundation, 3000 €
    • 2022, Hanken Foundation, conference attendance, 1100 €
    ACADEMIC WORK EXPERIENCE
    • 2021-2025, Hanken School of Economics, Doctoral Researcher (Marketing)
    • 2021-2023, KATAJA Coordinator, The Finnish doctoral program in business studies
    • 2021-2024, Guest Lecturer: University of the Arts, University of Oulu, Helsinki Metropolia UAS, Estonian Academy of Music and Theatre, Luckan Kultur forum
    • 2009-2021, Lecturer: University of the Arts, Helsinki Metropolia University of Applied Sciences, Karelia University of Applied Sciences, North Carelian University of Applied Science
    WORK EXPERIENCE (beyond academia)
    • Principal at the Tuusulanjärvi Art School (2016-2021)
    • The head of the Rhythm & Movement Weekend Finland (2019-2024)
    • The head of the International Suzuki Summer course (2016-2021)
    • Concert bookings, tours, event management (1997->)
    • Artist (1997->)
    • Board member, MOY (Music Institute Association) (2020-2021)

    RESEARCH: BIO

    Pekka Saarikorpi is a doctoral researcher at Hanken School of Economics with a background in the arts, arts management and social sciences. Pekka’s current focus is on qualitative research on experience, participation and artistic spaces in flux.

      EDUCATION
      • Doctoral researcher in marketing (2021->)
      • MA in Cultural Management (2020)
      • MA in Music Education (2011)
      • Degree in Music with major in jazz drums (2002)
      PUBLICATIONS
      • 2024, Saarikorpi, P. & Heinonen, K.: The Art Experience Triad: Conceptual Underpinnings and Implications. Routledge (in press).
      • 2023, Saarikorpi, P., Hokkinen, M., Polsa, P.: Marketplace as Intercultural Dreaming and Collective Desire. Macromarketing -conference Proceedings
      • 2022, Saarikorpi, P., Heinonen, K.: The Social Dimension of Customer Experience. QUIS17 -conference proceedings
      • 2022, Saarikorpi, P.: Managing the Art Experience (chapter). Managing the Arts vol 4.
      RESEARCH (ongoing)
      • Saarikorpi, P. & Rokka, J. Performative Servicescapes in the Arts. Preparing for submission to Marketing Theory
      • Saarikorpi, P. Diffusion and Fragmentation: Performancescapes in Flux. Ongoing research.
      • Saarikorpi, P. Spaces and Places Where Art Happens. Ongoing research
      • Saarikorpi, P., Hokkinen, M. & Polsa, P. The Marketplace as Intercultural Dreaming and Collective Desire. Preparing for submission to Journal of Macromarketing
      CONFERENCES (paper presentations)

      2023

      • 8th EIASM Workshop in Art Management (Innsbruck)
      • Frontiers in Service Conference (Maastricht)
      • Macromarketing Society (Seattle)
      • Where Work/Life Happens: Spaces and Places in Flux (Helsinki)

      2022

      • SERVSIG 2022 Conference (Glasgow)
      • ENCATC22, The European network for cultural management and policy conference (Brussels/Antwerpen)
      • QUIS17, Service Excellence in Management (Valencia)
      DOCTORAL COLLOQUIUMS (paper presentations)

      2023

      • 3 colloquiums

      2022

      • 3 colloquiums
      RESEARCH VISITS

      2024

      • 15.1.-15.4.2024 EMLyon Business School, Lyon, France. Host: Prof. Joonas Rokka
      • 12.-13.1. Folklandia Festival (Finland/Sweden). Visual ethnography as part of ‘Performative Servicescapes in the Arts’ research paper

      2023

      • 29.9.-1.10. Lousiana Museum of Modern Art (Denmark). Visual ethnography as part of ‘Diffusion and Fragmentation: Performancescapes in Flux’ research paper
      • 28.7.-7.8. Akureyri Art Museum / Reykjavik Art Museum (Iceland). Visual ethnography as part of ‘Diffusion and Fragmentation: Performancescapes in Flux’ research paper
      • 13.-14.1. Folklandia Festival (Finland/Sweden). Visual ethnography as part of ‘Social Servicescapes in the Arts’ research paper

      2019-2020

      • Case study research visits at 11 Finnish cultural institutions (MA thesis)
      GRANTS (academic)
      • 2023, LSR, Research visit at the EMLyon Business School, 5.700€
      • 2023, Hanken Foundation, ethnographic inquiry in Iceland and Denmark, 4.000€
      • 2023, Marcus Wallenberg Foundation, conference attendance, 1.400 €
      • 2022, LSR (Foundation for Economic Education), 12.000 €
      • 2022, Hanken Foundation, conference attendance, 1100 €
      • 2022, Marcus Wallenberg Foundation, 12.000 €
      • 2022, Paulo Foundation, 3000 €
      • 2022, Hanken Foundation, conference attendance, 1100 €
      ACADEMIC WORK EXPERIENCE
      • 2021-2025, Hanken School of Economics, Doctoral Researcher (Marketing)
      • 2021-2023, KATAJA Coordinator, The Finnish doctoral program in business studies
      • 2021-2024, Guest Lecturer: University of the Arts, University of Oulu, Helsinki Metropolia UAS, Estonian Academy of Music and Theatre, Luckan Kultur forum
      • 2009-2021, Lecturer: University of the Arts, Helsinki Metropolia University of Applied Sciences, Karelia University of Applied Sciences, North Carelian University of Applied Science
      WORK EXPERIENCE (beyond academia)
      • Principal at the Tuusulanjärvi Art School (2016-2021)
      • The head of the Rhythm & Movement Weekend Finland (2019-2024)
      • The head of the International Suzuki Summer course (2016-2021)
      • Concert bookings, tours, event management (1997->)
      • Artist (1997->)
      • Board member, MOY (Music Institute Association) (2020-2021)